Frequently Asked Questions

No. Plenty of clients come to us for one thing: a store build, a press release, a launch party. The services are designed to work together, not to be sold together. If you only need one, that's the one you'll be quoted for.
Every project is scoped and quoted before we start, at a fixed price. We don't sell boxed packages, because a 40-product store and a 4,000-product store aren't the same job. Only certain types of work are billed hourly. Some projects start at $200. If scope changes mid-project, we tell you before it does, not after.
Small on purpose. Our core team is trained across ecommerce, copy, marketing, social, PR, and events rather than siloed one to a lane; which means the people writing your campaign are the same ones pitching it and running the launch. When a project calls for a specialist that we don't have in-house, we bring in someone we've worked with and vetted.
Certainly not. We've written for billion-dollar brands and for one-person shops. The scope changes and the standard doesn't. The consultation is free either way. If we're genuinely not the right fit, we'll say so and point you somewhere better suited for you.
That's where we came from, and it's why we're great at high-volume launches under deadline and approval pressure. But the process transfers. We've done the same work for educational companies, jewelry brands, and first-time storefronts. If you have something to launch, announce, or sell, we can help you nail it. The category matters less than you'd think.
A conversation, not a pitch. We'll ask what you're working on, what's not landing, and what you've already tried; and you'll leave with honest thoughts on what we'd do, whether or not you hire us. No deck, no obligation.

Web & eCommerce FAQs

How much does a website build cost?

1

We offer a range of solutions designed to meet your needs. Whether you're just getting started or scaling something bigger. Everything is tailored to help you move forward with clarity and confidence.

How long does it take?

Getting started is simple. Reach out through our contact form or schedule a call. We’ll walk you through the next steps and answer any questions along the way.

2 Do you do the design, or do I need a designer?

3

We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do. It’s how we do it that sets us apart.

Can you write product descriptions for my whole catalog?

4

Yes. Bulk catalog work is one of our specialties. We've done it at the scale of thousands of products a year. We can do bulk delivery or ongoing retainer-based copywriting support.

Do you write privacy policies and terms of service?

5

We draft them in your voice and to platform standards. We're not attorneys, so we always build in a legal review step. Your legal counsel should sign off before publishing.

What happens after launch?

6

Every build includes 6 rounds of revisions and 5 days of post-launch support. If you anticipate potentially needing more revisions or extra days of post-launch support, we can build that into your custom package. After that, ongoing updates are available on retainer.

Content & Copy FAQs

How much does copywriting cost?

1

Short term projects typically start at $60 per hour. Retainer based projects range based on the project at hand, starting at $200. Pricing depends on scope and volume, and you'll have a fixed quote before we start.

What's your turnaround?

Most short term projects run 2 to 8 weeks from kickoff. There is also the option for ongoing work on a retainer contact for those needing consistent content. Rush work is available depending on the calendar.

2 Do you write in our brand voice, or yours?

3

Yours. If you have a style guide, we work inside it. If you don't, we can build one; that's under Brand & Social.

Do you handle SEO and SEM?

4

Yes! Keyword research, on-page optimization, and metadata are built into web and long-form work rather than sold separately. We also offer tailored search engine marketing based on your business goals.

How many revisions are included?

5

We include 6 revision rounds on every project. In practice, most work lands in one or two because we scope carefully up front.

Do you work with small businesses?

6

Regularly. We've written for billion-dollar brands and for one-person shops. The scope changes; the standard doesn't.

Brand & Social FAQs

What’s the difference between branding and copywriting?

1

Branding decides how you sound and what you stand for. Copywriting uses it to sell something specific. Most clients need both, the voice work just comes first.

Do we need a style guide?

If more than one person writes for your brand, yes. It's what keeps five contributors from sounding like five companies, and it saves money on every project afterward.

2 Do you manage our social accounts, or just create the content?

3

Either. We do strategy and content, and we can handle posting and community management on retainer.

Which platforms do you work across?

4

We work across Facebook, Instagram, Threads, X, YouTube, LinkedIn, and Bluesky. We adapt content per platform rather than posting the same thing everywhere.

How long does brand voice work take?

5

Typically between 4 to 6 weeks, including discovery, drafting, and revision. You get documentation, not just a recommendation.

We’re rebranding. Can you handle the announcement and execution?

6

Yes! Messaging, internal comms, customer announcement, and press. Rebrand announcements often pair with PR.

Public Relations FAQs

How much does PR cost?

A single press release with distribution typically starts at $1800. Ongoing media relations is usually a monthly retainer starting at $2500, because coverage builds on relationships and rarely lands from one send. Packages also vary based on whether you want PR communications published via PR Newswire as well. We'll scope and quote before anything begins, ensuring no hourly surprises.

1 Can you guarantee we'll get coverage?

2

No, and be skeptical of anyone who does. Editors decide what runs, and paying for guaranteed placement is advertising, not PR. What we can control is the quality of the angle, the accuracy of the targeting, and the persistence of the follow-up. We'll tell you honestly during the consultation whether we think your story is placeable, and if it isn't yet, what would make it one. Even publication to PR Newswire does not guarantee syndication or placement.

What actually counts as news?

3

More than most brands think, and less than they hope. Product launches, funding, partnerships, executive hires, expansions, milestones, awards, and data you own are all pitchable. "We exist and we're great" is not typically news. Part of our job is finding the angle in something you've stopped noticing because you're too close to it.

How long before we see results?

4

Announcement-driven coverage can land within days of the release. Building genuine media relationships takes months. Most clients see meaningful traction in 2–6 months on a retainer, with earlier wins around specific announcements. Anyone promising immediate coverage is either overpromising or paying for placement (which is advertising).

Do we need PR if we're already doing social media?

5

They do different jobs. Social is your voice, which your audience knows is yours. PR is someone else's voice, which carries a credibility you can't produce yourself, and press coverage keeps working long after a post is buried. They work best together, and we handle both.

What do you need from us?

6

Less than you'd expect: the news itself, someone available to approve on a deadline, and a contact for interview requests. We handle the writing, the media list, the outreach, and the follow-up. If you don't have a press kit, boilerplate, or executive bios yet, we build those first.

Business Event Planning FAQs

How much does event planning cost?

1

Our planning fee typically starts at $3,000 and scales with guest count, complexity, and how much of the production we're running. Venue, catering, staffing, and rentals are billed separately at cost. We don't mark up vendors. For smaller events we offer an hourly rate starting at $60 an hour. You'll get a full budget breakdown in the proposal, before anything is booked.

How far in advance should we book?

2

We recommend 4 weeks minimum for a straightforward event, 3 months for larger launches or anything requiring a competitive venue. Trade show activations often need lead time set by the show itself. If your date is sooner than that, ask anyway. We've turned events around quickly before, some as quick as 2 weeks, and we'll tell you honestly whether it's still doable well.

Do you travel?

Yes. We're based in Washington state and work throughout the Pacific Northwest regularly, with national travel available for launches, trade shows, and press events. Travel and lodging are billed at cost and quoted up front, so there are no surprises on the invoice.

3 How big an event can you handle?

4

We plan events from a minimal 10 to thousands of guests or visitors. Beyond that we can still lead the planning and messaging while partnering with a production company for scale. We'll say so during the consultation rather than stretching past what we can do well.

What's included, and what do we handle?

5

We handle concept, venue sourcing, vendor management, budget tracking, timeline, run-of-show, and day-of coordination; plus all the writing: invitations, signage, programs, talking points, and follow-up. You approve decisions and provide brand assets. Anything you'd rather keep in-house, we scope around.

Do you handle press at the event?

6

Yes, and it's worth planning together from the start. Media invitations, RSVP tracking, press kits, on-site journalist handling, and post-event outreach all sit within our PR services. Events and coverage are far more effective planned as one project than bolted together two weeks out.